268. Jodi Roebuck on Mastering the Elements on a New Zealand Market Farm

How does your local climate influence your agricultural decisions?  On this episode of the Thriving Farmer Podcast, Michael is joined by Jodi Roebuck who is the trailblazing market gardener and mentor at Roebuck Farm in Taranaki, New Zealand.  With over two decades of experience, Jodi guides fellow growers toward more economically viable farming practices, embodying his belief that when environmental and financial health go hand in hand, true sustainability is achieved. Tune in to hear all about farming in windy and wet New Zealand!    You’ll hear:  What farming is like in New Zealand 1:55 How Jodi got started in farming 3:43 What a high-wind hoop house/greenhouse looks like 12:02 About what a typical day looks like on Jodi’s farm 20:53 What Jodi’s thought process was leading up to the big greenhouse project 28:29 What key principles Roebuck Farm follows to sustain their success 39:17 More on what the next years hold for Roebuck Farm 45:19 What would Jodi do differently given the opportunity to start over 47:50 About the Guest:  Jodi Roebuck is a world-renowned contemporary market gardener with 20+ years experience in sustainable growing and coaches the essentials of a profitable market garden business. Jodi’s philosophy is clear: true sustainability must also be profitable. He firmly believes that being “green” is only achievable if you’re not “in the red,” emphasizing the importance of economic viability in sustainable agriculture. Resources:  Website - https://www.roebuckfarm.com/ Instagram - https://www.instagram.com/jodiroebuck/ Facebook - https://www.facebook.com/RoebuckFarmPodcast Mentioned: The Profitable Mini Farm   The Thriving Farmer Podcast Team would like to thank our amazing sponsor!   Real Organic Project is a farmer-led movement that provides an add-on certification held by over 1,000 certified organic, family-owned operations across North America. Real Organic Project strives to uplift farms working within the spirit, not just the letter, of organic principles. Real Organic certified farmers use practices that are centered around the foundational organic principles of soil-based crop production and pasture-based livestock agriculture. To remain accessible to all types of farmers, Real Organic Project fundraises year round to keep this certification available at no cost to farmers. You can apply today at realorganicproject.org/thrivingfarmer.

Om Podcasten

If you’re looking to build a profitable farm that works, The Thriving Farmer Podcast is for you. Learn the latest tricks and strategies from successful farmers, strategize with in-depth interviews with leaders in the industry, and connect with stories of farmers just like you. With over 15 years of farming background, your host Michael Kilpatrick has the experience and authority to bring you practical advice, ask the hard questions, tease out the gold nuggets, and help share what it’s really like to build a truly profitable, sustainable farm. In the interviews, we focus on building farms that last, setting up your systems, knowing your customers, building your team, and treading that ever-challenging work/family/life balance.