The ALS Ice Bucket Challenge, How Things Go Viral, and the Neuroscience of Mindfulness

Discover the "perfect storm" of factors that made the ALS Ice Bucket Challenge so popular; learn how to apply big data to make big waves with your business; and learn why our brains are not hardwired for a sense of well-being.

Om Podcasten

The Great Courses brings engaging professors from the best universities to our learners, creating a "university of the best" with our customers participating in every step of the process. With this podcast hosted by Ed Leon, you’ll meet our fascinating professors and experts who create The Great Courses, listen to their stories and insights, and learn more about the great work they are doing. Discover scientists explaining the latest findings from the fields of astronomy, particle physics, or neuroscience; historians exploring the implications of the latest archaeological findings; medical experts making sense of current health alerts or medical breakthroughs; and literature professors bringing fresh insights to classic literary works. This podcast is available in audio-only format. More information about our courses can be found at www.TheGreatCourses.com.