#33: Designing For Free Play with Cas Holman

If you are a fan of the Netflix show, The Art of Design, you may already be familiar with today's guest, Cas Holman. Now if you're just starting out in the toy industry, you may not know that there are many different categories that you could design, sell, and market your toys in. My guest today designs toy products that tote the fine line between fine art and toy products. Cas is the founder and principal designer at the independent toy company, Heroes Will Rise and educator at the Rhode Isl...

Om Podcasten

How do I bring my toy ideas to life? How can I pitch my toy concept to top toy companies like Hasbro, Mattel, or Goliath Games? What does it cost to make a prototype, and where can I get one made? Are there toy manufacturing options outside of China? These are just a few of the questions that will be answered on this weekly podcast, Making It In The Toy Industry. In addition to mini toy masterclasses, and step-by-step guides, each episode is designed to help you take immediate action toward developing, presenting, licensing, and producing your next big toy or game idea. Learn how to find the right factory, negotiate manufacturing costs, and use successful sales techniques to get your product noticed by major toy companies.Meet Your HostAzhelle Wade, aka The Toy Coach, has been in the toy industry since 2010. With 3 toy patents, multiple toy awards, and a track record of managing multi-million-dollar toy lines for companies like Toys R Us, Party City, Madame Alexander, and Creative Kids, Azhelle brings passionate and enthusiastic toy industry expertise to every episode.Join thousands of toy creators and entrepreneurs who are making their toy dreams real with Making It In The Toy Industry!