Ep 151: Laura Belgray - How To Steal Attention With Strange Copy (Then Keep It With Good Writing)

How do you convert buyers if you don’t have someone’s attention? And how do you keep your reader’s attention without boring them with the same “trickery” of attention-grabbing subject lines? Laura Belgray reveals what she does to keep her readers interested and intrigued through email, no matter what the subject line is.

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Marketing is the #1 make or break element in any business. Dive into the marketing trenches with former stand-up comedian and copywriting A-Lister Kevin Rogers as he talks to real business owners (both online and off) to discover which marketing and copywriting tactics have the biggest impact on their profits.