Driving Customer Loyalty with Predictive and Conversational AI with Sherif Mityas - TWiML Talk #82
This week on the podcast we’re running a series of shows consisting of conversations with some of the impressive speakers from an event called the AI Summit in New York City. The theme of the conference, and the series, is AI in the Enterprise, and I think you’ll find it really interesting in that it includes a mix of both technical and case-study-oriented discussions. To close out our AI Summit New York Series, I speak with Sherif Mityas, head of Technology, Digital and Strategy at restaurant chain TGI Fridays. Sherif joins us to discuss how Fridays is utilizing conversational AI to enhance customer loyalty. Sherif wants Friday’s to be known as a tech company that happens to sell burgers and beer, and in this conversation we get an in-depth look at the technology landscape they’ve put in place to move the company in this direction. Sherif also shares some of the things on the horizon for Friday’s, as well as some of what they’ve learned along the way. Be sure to share your feedback or questions on the show notes page, which you’ll find at twimlai.com/talk/82.