A conversation with Alex Pratt, Managing Director at Clarion Events

My first guest on the New Under Pressure Podcast is Alex Pratt, the man who built iGB Affiliate, transformed Clarion Gaming, and helped shape an entire event industry. We talk about the moments that nearly broke him, the deals that changed everything, the police raids, and the risks that paid off… or didn’t. Filmed at ICE Barcelona, this is Alex shining bright as we walk down memory lane and look at how the iGaming industry has changed since we both started a few decades ago to the global powerhouse of an industry that is it today. 

Om Podcasten

I’m Alexandre Tomic—founder, builder, and someone who’s spent 20 years navigating iGaming’s highs and lows. Through launching Alea and pioneering game aggregation, I’ve learned that resilience is everything. On The Under Pressure Podcast, I sit down with founders, risk-takers, and visionaries to explore the defining moments that shaped them—the risks, the failures, and the lessons learned. Why the hyperbaric chamber? Because legends aren’t built in comfort. Diamonds are made under pressure. Subscribe and listen everywhere you want.