03: Our #1 MOST EFFECTIVE Marketing Tactic + How We Started AJ&Smart (by accident)

Didn’t feel like podcasting today BUT DID IT ANYWAY, here’s what I discuss:* The most effective marketing technique we’ve ever used at AJ&Smart* How to become the leader of your friend group* How I started AJ&Smart with zero clients or connections* The EXACT brand of sunglasses Pierce Brosnan loves* The secret behind the naming of AJ&SmartGot a question for next week’s Mailbox segment? Comment below if you’re listening on Substack or find us over on the How To Business substack. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit howtobusiness.substack.com

Om Podcasten

This podcast is like getting an occasional voice-note from an entrepreneur who's running a multi-million dollar (profit) business. It's raw, completely unedited but most importantly: actionable! Honestly, this should be called "Diary of a CEO", but that's... like.... taken already I think. The Unscheduled CEO, hosted by Jonathan Courtney is counterintuitive advice on running a Small Business by someone who's been running one for over 13 years. Jonathan Courtney is the CEO of AJ&Smart.com and Workshopper.com Got a question you want to be read out on air? Comment on the current episode here: https://howtobusiness.substack.com/ howtobusiness.substack.com