Radical Innovation, Leadership and Winning Every Race with Craig Baxter, Group President of Techtronic Industries Canada Inc. (Milwaukee, Ryobi, and Hoover)

On this episode, I sit down with a colleague from back in my work on the brand side, Craig Baxter, Group President ofTechtronic Industries Canada Inc., part of a global 13 billion dollar powerhouse tool house of brands that includes Milwaukee, Ryobi, andHoover. In a wide-ranging and engaging conversation, Craig talks about radical innovation, retail go-to-market strategy, leadership for growth, and the epic come-from-behind marketplace win for his Milwaukee brand of power tools as the sixth horse in a five-horse race.

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The Voice of Retail is a weekly podcast hosted by retail pioneer, advisor and keynote speaker Michael LeBlanc and is produced in conjunction with Retail Council of Canada. Each and every week I interview the most interesting people in and around the retail industry, examining the key issues and strategies on the minds of thought leaders in Canada, the U.S. and around the world. © 2018-2024 M.E. LeBlanc & Company Inc. All Rights Reserved.