The Effective CMO: Instacart's Laura Jones

Instacart grew from a tiny start-up in 2012 to 82.3 million grocery orders in Q1 2025. CMO Laura Jones joins the pod to share how marketing played an important role in that growth. Hosted by Ann Marie Kerwin, Americas Editor, WARC Strategy.

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Bold Minds. Bold Moves. Get closer to insights, stories and lessons behind bold marketing with conversations hosted by the world’s leading authority on marketing effectiveness.