The Web Ahead

106: Focusing on Customer Top Tasks with Gerry McGovern

av The Web Ahead | Publicerades 9/17/2015

As soon as you have many people chiming in on the direction of a website, you get disagreements, conflicting idea, and turf wars. What about what customers want? Gerry McGovern has developed a specific step-by-step methodology for identifying what matters to your customers, focusing effort on those things, and objectively testing the performance of those tasks. Helpful and well-gathered data can quickly end debates and focus a team. Gerry joins Jen Simmons to walk through the process.

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Conversations with world experts on changing technologies and future of the web. The Web Ahead is your shortcut to keeping up. Hosted by Jen Simmons.