Episode 49: Adam | JARR Kombucha

Demystifying kombucha, the learning curve of scaling up and building a business with friends - with Adam, co-founder of JARR Kombucha. For the penultimate episode of the season, we spoke to Adam - co–founder of JARR Kombucha. JARR are an East London based kombucha brewery who have based their business around creativity, connection and innovation. They create delicious kombucha in their classic flavours – original, passion fruit, ginger and recently launched raspberry – along with collaborations which allow them to further explore the possibilities of this amazing fermented tea. We discussed the benefits of building a business with your friends and the trust that goes along with this, as well as the importance of splitting roles between co-founders to play to the strengths of each team member. We also talked about the challenges of scaling up, finding the right investment partner and the thinking behind their toned back packaging and their journey of creating a new identity for kombucha within this growing category. Find JARR on Instagram @jarrkombucha and on their website www.jarrkombucha.com. Find us on Instagram @whatscookingpodcast, on Twitter @whatscookingpod or email us on thewhatscookingpodcast@gmail.com.

Om Podcasten

Beth and Kat are two lovers of all things food who bring you weekly insights into the adventures of fellow epicureans and their businesses. Focusing on the journey and not the destination, they will explore what gets their guests out of bed in the morning and what life looks like when you’re starting from scratch in this competitive sector.