016. A Guide to Podcasting for Service Based Businesses With Lucy Arellano
Podcasting is a top-of-funnel marketing tactic that can help your business reach new heights. Using podcasting in your marketing strategy can do wonders for your sales, help you reach a new audience, build trust and loyalty with your listeners, and generate more leads. However, Launching and managing one can be time-consuming and overwhelming, especially if you are already wearing all the other hats that come with entrepreneurship. In this episode, I discuss with my Podcast Manager Lucy what it looks like to launch and manage a podcast. We talk all about what’s involved in the process, who podcasting is for, and dive into different strategies for increasing listenership and staying consistent with your show. LAUNCH A PODCAST Trello Board In this episode, you'll discover... When’s the right time to start a business podcast Equipment & software recommendations Podcast marketing strategies What’s involved in the launch and management process How to stay committed and consistent after you’ve launched your show Thanks for tuning into this episode! I hope that you got something out of it and that you are feeling inspired and encouraged. If there's someone in your life that you think needs to hear this episode, please take a second to share it with them. Also, don't forget to connect with me on Instagram, let me know what you'd like to hear about in future episodes, and leave a review on iTunes with your honest thoughts. Most importantly, don't forget to look for the extraordinary in every day. Connect with Rhi: Rhiannon's Instagram: @therhiannonward Tea With Rhi Instagram: @teawithrhi Rhiannon's Website: itsrhiannon.com Connect with Lucy Lucy’s Instagram: @lucy_podcastva