Why brands ditching vowels are rlly stpd

Coming up today… we talk about the weather and try to get the bottom of the weird world of dumb corporate rebrands. The stories we talked about this week: Why brands ditching vowels are rlly stpd https://www.wired.co.uk/article/abrdn-rebrand-vowels Bad weather forecasts are a climate crisis disaster https://www.wired.co.uk/article/solar-weather-forecasting Music by Filip Hnizdo Produced and edited (remotely) by Matt Burgess

Om Podcasten

The award-winning WIRED UK Podcast with James Temperton and the rest of the team. Listen every week for the an informed and entertaining rundown of latest technology, science, business and culture news. New episodes every Friday.