'Human Truths' with Bastille Parfums and Avery Dennison
Beauty is booming... In 2022 the global beauty market – defined as skincare, fragrance, makeup, and haircare – hit $430 billion in revenue according to McKinsey and is expected to reach $580 billion by 2027. While this explosion in consumption provides enormous opportunity, it also presents beauty brands and retailers with a number of challenges, particularly within the supply chain. Inefficiencies in the supply chain and over-production can lead to wasted product before it even reaches t...