Is everyone a “personal brand” now?

Want to write a book, be a musician, or be a podcaster? You’d better also be a social media branding expert, too. Bridget joins writers and creatives Yvest Jeffcoat and Katie Mitchell from the podcast On Theme to dive into why social media has turned everyone into personal branding experts and why it can sometimes be so exhausting.  Everyone’s a sellout now: https://www.vox.com/culture/2024/2/1/24056883/tiktok-self-promotion-artist-career-how-to-build-following LISTEN TO YVES AND KATIE'S PODCAST ON THEME: https://www.ontheme.show/  See omnystudio.com/listener for privacy information.

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Marginalized voices have always been at the forefront of the internet, yet our stories often go overlooked. Bridget Todd chronicles our experiences online, and the ways marginalized voices have shaped the internet from the very beginning. We need monuments to all of the identities that make being online what it is. So let’s build them.