215: The Psychology of Time

They say that time is money, but too many photographers take that far too literally, justifying their prices by pointing to how much time it requires (not to mention how much time it's taken them to learn their craft). I'm not saying time has no relationship with price, but the truth is that pricing art is much more complicated than - say - charging an hourly rate to clean someone's house or help them move. Today we're talking about the nuances of pricing psychology as it relates to...

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You love photography, but running a business? That's a different story. If you've ever thrown up your hands trying to figure it out yourself and said "This CAN'T be that hard!!!" you've come to the right place. Host Annemie Tonken's secret superpower is cutting through the confusion to give you actionable, step-by-step strategies and systems that will help you build a business that reflects your values, serves your needs, and thrills your clients. Tune in to find out why thousands of photographers around the world love Annemie's simple, you-can-do-this approach to everything from pricing to marketing to customer service... and so much more! Whether you're still just dreaming of starting a photography business or have years of experience under your belt, you'll find ideas and inspiration every week to help you run a profitable, sustainable business you love.