280 - A Real-World Cautionary Tale

I frequently hear from photographers who are thinking of reducing their prices as a way of attracting more clients. While I understand their logic, my advice is always to proceed with caution: the (potential) short-term gain always has to be weighed against the (potential) hit to their business' long-term sustainability.In today’s episode, I'm sharing a cautionary tale about a business that recently shut down due to their financial missteps. This was a business I relied on for my own business...

Om Podcasten

You love photography, but running a business? That's a different story. If you've ever thrown up your hands trying to figure it out yourself and said "This CAN'T be that hard!!!" you've come to the right place. Host Annemie Tonken's secret superpower is cutting through the confusion to give you actionable, step-by-step strategies and systems that will help you build a business that reflects your values, serves your needs, and thrills your clients. Tune in to find out why thousands of photographers around the world love Annemie's simple, you-can-do-this approach to everything from pricing to marketing to customer service... and so much more! Whether you're still just dreaming of starting a photography business or have years of experience under your belt, you'll find ideas and inspiration every week to help you run a profitable, sustainable business you love.