EP 019: The One Pricing Rule You Can't Break
There are very few one-size-fits-all rules when it comes to pricing your photography, but there is at least one: It is ALWAYS better to calculate and charge the correct amount per session - even if you’re not booking enough sessions to meet your overall income goals - than it is to charge less than the correct amount - even if it means you book more sessions. In today’s podcast, I explain why that rule is universal, then talk you through the steps you need to take if you’re not charging enou...