EP 077: [MM] Mind your Marketing Mentality with Nikki Shefchik

In this episode of Mini Mentoring, Nikki Shefchik and I talk about not just the HOW of marketing, but the WHY… What is the real goal of marketing a photography business, and how can fine tuning your thoughts on the subject help you more effectively focus your efforts? Nikki is a lifestyle photographer based in Appleton, Wisconsin. You can find her online here and here. Show notes: thiscantbethathard.com/podcast/077Resources: Listen to the Simple Sales Limited Series Podcast where Annemie t...

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You love photography, but running a business? That's a different story. If you've ever thrown up your hands trying to figure it out yourself and said "This CAN'T be that hard!!!" you've come to the right place. Host Annemie Tonken's secret superpower is cutting through the confusion to give you actionable, step-by-step strategies and systems that will help you build a business that reflects your values, serves your needs, and thrills your clients. Tune in to find out why thousands of photographers around the world love Annemie's simple, you-can-do-this approach to everything from pricing to marketing to customer service... and so much more! Whether you're still just dreaming of starting a photography business or have years of experience under your belt, you'll find ideas and inspiration every week to help you run a profitable, sustainable business you love.