248: The Greatest Marketing Predictions Episode Ever (2021 version)

Yes, the big marketing predictions episode if finally here. Joe and Robert answer: - What will happen to the martech industry? - What big names will be bought and sold in 2021? - Who wins in content marketing...and who loses? - What does the future of in-person events look like? And don't worry...they cover the news as well...with a (probably final) Quibi update, as well as a great case study from The Dodo. This week's sponsor: Content Marketing World (on demand) ------ Subscribe to PNR: This Old Marketing at Apple Podcasts, Google Podcasts, Stitcher, iHeartRadio, Spotify or wherever you listen to fine podcasts. Subscribe to Joe Pulizzi's Random Newsletter at JoePulizzi.com. Follow Joe @JoePulizzi. Joe's new #thriller is now available at TheWilltoDie.com. Also, get Joe's Corona Marketing book free. Subscribe to Robert Rose's newsletter at The Content Advisory. Follow Robert @Robert_Rose.

Om Podcasten

Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.