EP 429: How Do I Market My High End Jewelry to My Target Audience?

What do you do when traditional grassroots marketing isn’t working because no one in your circle can afford your high end jewelry? If you need straightforward tips to find customers who both desire and can afford your high end products, today’s episode of Thrive by Design is for you! Learn who to get your products in front of and how. You’ll meet Yuna - an artist with a very expensive and beautiful line of jewelry. Her relatable question is the focus of today’s episode. We look at exact...

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Is making beautiful jewelry your passion, yet you struggle to juggle the business side of your brand? Find out what makes an independent brand truly remarkable and profitable to stand out from your competition. Tune in to Thrive by Design with host, Tracy Matthews. She’s an award winning jewelry designer, Chief Visionary Officer of Flourish & Thrive Academy and Champion for Visionaries at Creatives Rule the World. More importantly, she’s been in your shoes and loves to share her experiences, successes and failures so you can build a business grounded in what you value most. Each week, she delivers in-depth shows with sales and marketing strategies that consistently work to attract your perfect customers and keep them coming back for more. Plus, she dives deep into the systems and best practices that build a sustainable, profitable business for the long haul. Regardless if your a jewelry designer or a fashion and accessories brand, subscribe and tune in every week. So, join us as we interview major players in the jewelry industry and beyond, and learn how to start, scale and grow your brand from the biggest players in the industry.