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Adrian Balcan is the founder of Feed Check, a platform that helps hospitality businesses decode customer feedback and outshine the competition. With a brain wired for both economics and engineering, he started his company straight out of university, pivoting from tech reviews to the tasty world of hospitality insights. Susan and Adrian talk about fake reviews, feedback-fueled fixes, and futuristic formats. 🔍 What the signs are that a hotel review is fake. 📊 How reading competitors can sharpen your strategy. 🤖 Why your AI-generated review responses shouldn’t sound like a robot on repeat. 📱 Where customer reviews will come from next.  🛠️ How to stay on top of online reviews on the cheap.

Om Podcasten

Top Floor is a weekly podcast with tangible tips and excellent stories from the experts and characters who elevate hospitality. Host and elevator operator Susan Barry explores the idea that everything is marketing in the hotel business. Our interviews with creators, thought leaders and hospitality groundbreakers are designed to provide practical tactics that hoteliers, restaurateurs and travel mavens can use to promote their businesses. Along the way, we answer burning marketing questions submitted on the Emergency Call Button and share the funniest, craziest, just-plain-weirdest stories down at the Loading Dock. Need to press the Emergency Call Button? Or have a story to share at the Loading Dock? Reach us at 850.404.9630 to be featured in a future episode.