How To Tell Stories That Change The World with Robbie Crabtree

Stories have the power to influence people and inspire massive change. But without compelling communication, important causes and businesses get ignored. Robbie Crabtree joins Stewart Hillhouse to share his frameworks for crafting stories that can change the world. On this episode of Top of Mind, Stewart and Robbie discuss: • How to identify and refine your "go-to" story that's guaranteed to land • Questions you need to ask yourself before designing a piece of communication • How to live a life of maximizing reward instead of minimizing risk • And so much more Robbie Crabtree is the founder of Performative Speaking and a mostly retired trial lawyer. Twitter: https://twitter.com/RobbieCrab Newsletter: https://robbiecrab.substack.com/ Website: https://www.robbiecrabtree.com/ Connect with Stewart on Twitter: https://twitter.com/stew_hillhouse Check out takeaways from this and previous episodes: https://stewarthillhouse.com/tag/podcast/

Om Podcasten

Learn what it takes to be top of mind from marketers and creatives who are shaping the culture around us. Join host Stewart Hillhouse as he explores trends, insights, and more with some really smart people. For an exclusive look behind the scenes, check out https://stewarthillhouse.carrd.co/