Customer Acquisition Costs - avoiding the digital ceiling

Ryan is joined by Andy Headington from Adido to delve into Customer Acquisition Cost. They cover what to do about it and how you can implement changes to your business that will make justifying and getting more budget easier to do now and in the futureThey discuss this because the days of digital marketing being the cheap alternative have near-vanished; channels have been tried, tested and optimised - with well-rehearsed formulas that can boost the prospects of companies.Today, digital ...

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Travel Market Life is a podcast focused on the travel, tourism, hotel and hospitality industry to address industry issues, digitalisation, technologies and systems, consumer trends, marketing and communications.