Content Marketing in Gyms: A 5-Step Framework

You might be the best gym around but no one will know about you unless you tell them. In his mentorship practice, Chris Cooper stresses the need for his clients to produce meaningful, consistent content in order to get and maintain clients. But where to start? In this podcast, Chris lays out a content model that will get you in the practice of regularly producing content. In this clear, step-by-step guide, you'll learn what you must do each day to produce great content that resonates with your existing clients and attracts new ones.Book a free call2:50 - Publish 5x per week on a platform that you own3:23 - Motivation Monday: Give people a reason to come to your gym4:13 - Teaching Tuesday: Teach something helpful (meal prep, how to do a squat, etc)5:00 - "Who" Wednesday: Who is coming to your gym? Tell their story6:15 - Thank-you Thursday: Gratitude post8:00 - Bright Spot Friday

Om Podcasten

Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.