Done-With-You Services: The Secrets of Incredible Value
Want to sell a higher-value service? Or increase the value of the service you already provide? You've got to increase your "with-ness." "With-ness" is the degree to which your service is a "done-with-you" service. That means you're not selling a commodity (done for you) and you're not selling an instruction manual (do it yourself). You're walking the path right alongside your client, giving them personalized attention and feedback and adjusting the course as needed. You're doing it wit...