Exactly How They Drove Gym Revenue Up 3.5X

Today’s guest has driven up revenue in his gym by 3.5X since starting mentorship with Two-Brain, and his January 2024 total earned him a spot on the Top 10 revenue leaderboard—which ran from $58,000 to $125,000 USD.In this episode of “Run a Profitable Gym,” Mike Warkentin sits down with revenue leader Chad Pinther, co-owner of Colfax Strong Strength and Conditioning, a CrossFit affiliate in Denver, Colorado. With the help of a mentor, Chad and wife Esther identified a few key areas where they could increase revenue in the gym. They focused on No Sweat Intros/free consultations with new members and goal reviews with current clients, and they added an in-house nutrition program to create a new revenue stream. Colfax even hired a full-time sales director—an investment that brought returns in just a few months. Chad’s sales director has nearly doubled the gym’s close rate and is selling high-ticket packages through the Prescriptive Model. He’s helping clients meet their goals faster and boosting gross revenue for the gym. Most importantly, the new hire has given Chad and his wife more time to focus on other areas of the business. LinksPrescriptive Model Gym Owners UnitedBook a Call1:10 - What goes intro the big number3:37 - How Two-Brain helped Chad9:38 - Bringing on help19:21 - Steps to success27:57 - Taking that first step

Om Podcasten

Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.