The Exact Cure for Summer Slumps in Gym Revenue in 2025

Most gym owners experience a revenue slump during the summer months. But today’s guest posted his greatest monthly revenue total of the year in June. In this episode of “Run a Profitable Gym,” host Mike Warkentin digs into summer revenue with Stan Skolfield of Skolfield Sports Performance in Maine. Stan’s gym focuses on youth sports performance, and his summer programs—perfect for kids who are out of school—generate front-end revenue and downstream revenue for rest of the year. In summer, ...

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Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.