The Secrets of Huge Client Counts in Coaching Gyms

Jake Fields runs a profitable gym with a lot of clients. That's an important distinction because piles of clients don't guarantee profitability. Fields has close to 300 members at his CrossFit affiliate and earned a spot on Two-Brain's leaderboard for most clients in October 2022. In this episode, he shares the secrets of how he retains and acquires members. For Jake, it's all about systems: He has specific processes to generate leads, prequalify them, sell to them with free consultations,...

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Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.