Two-Brain Summit Preview: Jason Khalipa and Virtuosity in the Gym Business

Jason Khalipa has learned a lot of hard lessons in gyms. Getting his start in a traditional facility, Jason went on to become one of the most famous CrossFit affiliate owners after winning the 2008 CrossFit Games. In this interview with Chris Cooper, Khalipa describes how his fitness business evolved into NCFIT—a company with bricks-and-mortar locations, digital streams and corporate fitness programs that served the likes of Western Digital, Twitter, GoPro and Lucasfilm. The 2020 pandemic...

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Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.