Using “Hybrid” Packages to Increase Average Revenue Per Member

Brian Zimmerman's ARM (average revenue per member, per month) is more then $300—and those are lockdown numbers. What's his secret? He does a lot of cool stuff, but perhaps the most effective for boosting ARM while getting clients results is his hybrid package: a combination of group classes and personal training designed to give clients the best of both worlds. Here's how it works. Links: Forever Fierce Two-Brain Programming "How to Run Specialty Courses Every Day of the Year" Free Too...

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Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.