Why You Aren't Getting Paid What You're Worth (and How to Fix It)

How come F45, Orangetheory and the fancy club downtown can charge sky-high prices for "total transformations" and you can't? Especially when you're just as good — if not better — at coaching? It's all about value — and the client gets to decide what yours is. Here, Chris Cooper shares five key ways to establish a higher value for your service — and charge more for it. Links: AGuard Arbox Two-Brain Coaching Gym Owners United "The Go-Giver" Timeline: 1:59 – You don’t determine your val...

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Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.