S18E4 - Story design

Ash and Flo continue our mini-series about ”digital-first go to market,” and discuss why, and how firms should design a consistent, cohesive story about their clients, their firm, and the services they offer, instead of whipping up disconnected messaging documents and talking points here and there.

Om Podcasten

So, your job is to market a consultancy? Excellent - then we have something just for you: unbillable hours, our podcast about better professional services marketing. “unbillable hours” is all about selling business services through highly effective marketing. You know, the kind which gets clients through the door, competitors on edge, and the practice to respect you. Oh, and: it’s free, and created by two folks who have nothing to sell (we have jobs, mind you). Care to give it a try? Then listen in right away - or read a bit more about the project here: https://unbillable-hrs.com/