The Cost of Scrolling—Free Yourself From Impulse Spending This Holiday Season

There's a fine line between marketing and creating false desires and influencers stomp all over it. Influencers often convince women they have problems that can only be solved by buying things. But this holiday season we don’t have to give in. Today we’re talking about the historical context of marketing and its impact on consumer behavior, emphasizing the emotional triggers behind impulse purchases.  We have insights from Jen Smith of the Frugal Friends podcast and the author of Buy What You Love Without Growing Broke on how to navigate the overwhelming influence of social media and marketing during the holidays and practical tips for making more intentional financial decisions. Listen to Frugal Friends here. Join our newsletter community here. Pre-order EVERYONE IS LYING TO YOU here. Visit our lovely sponsors here. Learn more about your ad choices. Visit megaphone.fm/adchoices

Om Podcasten

Under the Influence is a deep dive into social media, a place haunted by aspirational marketing where it feels like every other person is a social media influencer trying to sell you something, all while posed in perfect houses that never seem to get messy. And behind this airbrushed perfection is money, so much money. Billions and billions of dollars. Journalist and mom Jo Piazza looks at how we got here, what it all means and how the commodification of every single aspect of our lives is driving everyone (but mostly women and mothers) a little insane.