The True History of the Trad Wife

Do #TradWives have any real basis in American history? Are they nostalgia or mythology? Here to unpack it is journalist Clara Bingham, the author of The Movement: How Women’s Liberation Transformed America 1963-1973. What made #TradWives so popular in the 50s and 60s? Was it real or was it advertising? Aren't today's social media #TradWives just performing and creating advertisements of domesticity for brand deals? Let's dig in! You can order Clara's book The Movement: How Women’s Liberation Transformed America 1963-1973 here. Subscribe to the Over the Influence newsletter here. Learn more about your ad choices. Visit megaphone.fm/adchoices

Om Podcasten

Under the Influence is a deep dive into social media, a place haunted by aspirational marketing where it feels like every other person is a social media influencer trying to sell you something, all while posed in perfect houses that never seem to get messy. And behind this airbrushed perfection is money, so much money. Billions and billions of dollars. Journalist and mom Jo Piazza looks at how we got here, what it all means and how the commodification of every single aspect of our lives is driving everyone (but mostly women and mothers) a little insane.