S5E01 - How Marketing Created Rituals

In our first episode of 2016, we look at how the marketing industry created many of our everyday rituals. We don't think twice about having bacon & eggs for breakfast, or taking a coffee break, or using soap to wash our hands. But each of those routine rituals was invented by marketing companies to sell more product. You may even be surprised to learn that when our kids trick or treat has a marketing story behind it. Join us as we explore how these and many more rituals began and how they influence your life.  Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.