Ep. 220 Connect Deeply with Your Next Audience
No two audiences are alike, so how can you ensure that you connect with every audience, especially when you deliver the same presentation frequently? Darren and Mark share personal experiences as they talk about ways to connect with every unique audience, keep your presentation fresh, and get glowing testimonials. SNIPPETS: • Every audience is different • We are 100% responsible for our connection with the audience • Interview audience members in advance • Identify and honor the company’s ‘patriarch’ and ‘matriarch’ • Identify and edify NEW employees and team-members • Invest extra effort to find out what resonates with each audience • If you’re not connected your audience feels neglected • Stay connected; you won’t be rejected