Ep. 256 MISQUOTED?
Quotations from famous speakers, authors, and celebrities can be very appealing and can support your message. The same can be said of oft-quoted statistics. Today Mark and Darren discuss the importance of accuracy when using quotes and statistics, share a few examples, and provide simple yet effective advice for ‘getting it right.’ SNIPPETS: • Do due diligence • Your reputation and credibility are at stake • Verification sources abound…web searches, AI, etc. Use them • “Stop quoting dead white men!” – Patricia Fripp • Create your own quotes • Quote the people who have influenced you…teachers, friends, family • Your audience needs your perspective • Verify EVERY quotation for accuracy • Double check the context of every quote and statistic • Name the source of each quote and statistic • Your accuracy…and inaccuracy has a global reach