EP96: The Landmark Feature to Command Travelers' Attention
This is a Quick Tips episode of Unlocked, where Matt shares actionable wisdom from VRMB Communities. Any vacation rental property can be made more “limited edition” with the introduction of a landmark feature: a structural, decorative, or recreational aspect of the home’s offering that is unique (in your competitive set), photogenic (for promotional purposes), and perhaps most importantly enjoyable for new and repeat guests. Read the full thread, here: https://community.vrmb.com/threads/the-landmark-feature.4910/