Eye Tracking and Social Metrics Beyond Likes and Shares - Joris De Bruyne

Do you measure your social media campaigns beyond the typical shares and likes? Joris De Bruyne is the CEO of EyeSee, one of the fastest growing behavioral insights companies in the world, based in New York, London, Paris, Gent/Antwerp, Belgrade, Mexico City and Singapore. In this episode, Joris and Oana discuss topics such as, customer-centric strategies, reshaping how we create content that resonates through emotional and attentive reactions of viewers as well as navigating the current digital landscape as leaders. Follow Joris: LinkedIn: https://www.linkedin.com/in/jorisdebruyne/ EyeSee: https://eyesee-research.com/ Watch the episodes on Youtube - https://www.youtube.com/watch?v=NrhQixWVWS0&t=679s Follow me: https://beacons.ai/oanaleonte Sponsor: Planable : https://planable.io/product/?utm_campaign=unmtchd-podcast&utm_medium=sponsorship&utm_source=podcast&utm_content=unmtchd

Om Podcasten

The Unmtchd. Podcast explores the transformative journey of creators and founders shaping the future of business. Hosted by Oana Leonte, it dives deep into real stories, actionable strategies, and bold ideas that empower individuals to create IP, scale impactful brands, and build sustainable ecosystems. This is where creativity meets entrepreneurship, and purpose becomes legacy.