Interview: A 21st Century House of Brands with 1.8 Billion to Spend, with Carlos Cashman, Co-Founder and Co-CEO at Thrasio

The digital upending of almost every dimension of commerce has created the opportunity for a new kind of P&G for the digital age, powered by the acquisition and constant performance optimization of thousands of small challenger Amazon marketplace brands. Thrasio is the leading example of this business model, and Carlos Cashman, Co-founder and Co-CEO sat down with Peter and Rob to discuss the innovations in branding, performance marketing, supply chain and most importantly, culture that are creating a 21st Century House of Brands.

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Let’s talk through the future of brand manufacturing in the digital age. Welcome to Unpacking the Digital Shelf. For more commerce content for all brands CPG & beyond, visit us at www.digitalshelfinstitute.org