2024 AI Marketing Playbook

Do you have an AI playbook? In this episode, co-hosts Pete Housley and Unbounce Director of Product Marketing and in-house AI expert Jess Petrella are giving you your AI playbook for the year ahead. To do that, they’re tapping into the genius of Mike Kaput, Chief Content Officer at the Marketing AI Institute. Together, they share use cases for AI marketing, advise on the best AI-powered marketing tools, and give five steps to launching your company on its very own AI journey. Tune in to find out more on this episode of Unprompted.

Om Podcasten

Are robots coming for your jobs? Unprompted explores the ways that artificial intelligence is—and isn’t—transforming the world of digital marketing. We talk to experts, amateurs, and sometimes AI itself to figure out what’s legit, what’s hype, and what human marketers really need to know. From limitless content generation to maybe a dystopian nightmare where robots replace us all, we’ll explore the latest breakthroughs in AI marketing, work through the ethics of this new tech, and try to understand how businesses can best use AI to their own advantage. Artificial intelligence is moving stupidly, scarily fast. Join our hosts as we try to make sense of the wild, wonderous, and sometimes downright weird world of AI marketing—no prompting required. Unprompted is brought to you by the real, human people at Unbounce—and hosted by Pete Housley.