Kipp Bodnar on LinkedIn's Gamification Gambit - Game On or Game Over?

LinkedIn Games: A Brilliant Move or a Misstep? 🎮🤔 LinkedIn is reportedly working on in-app games, a move that has ignited a wide range of opinions. In our latest episode of Unsolicited Feedback, co-hosts Joff Redfern and Fareed Mosavat, joined by HubSpot CMO Kipp Bodnar, delved into this topic. We’ve shared our thoughts below, and we’d love to hear yours! Tune in next Thursday for more Unsolicited Feedback, where we’ll discuss the growing surge of martech tools. Context: LinkedIn is testing the gamification waters, with companies ranked based on their employees' gaming scores. The company has confirmed these rumors, though we've only seen a few early screenshots. The games, a mix of puzzles and mini-games, seem reminiscent of the New York Times' daily games. But the question remains: is this what LinkedIn users need or want? Full summary is available here!

Om Podcasten

Tired of interview podcasts? Us too. That's why we created Unsolicited Feedback - the podcast that should have come out 5 years ago, but we're making it anyway. In this podcast, Brian Balfour (Reforge, HubSpot), Fareed Mosavat (Reforge, Slack) and friends provide unfiltered feedback on the products they actually use, along with key product lessons. Essentially, we're taking the conversations that happen between experts at invite-only happy-hours and delivering them to the podcast platform of your choice. Although no one asked for their opinions, they're sharing them. It's like eating Goodles when you want Kraft Mac n Cheese, or Olipop when you want Pepsi - it feels wrong, yet so right. Each week, they analyze recent announcements, features, and releases across product and growth. The hosts make predictions about where Threads and Twitter will be in a year, and analyze unparalleled growth loops at LinkedIn. They give respect where it's due, but also deliver tear-downs when the writing’s on the wall. Sorry, not sorry!