The Difference Between Men and Women … In Marketing, with Matt Mullenax, Co-Founder and CEO of Huron

Matt Mullenax, Co-Founder and CEO of Huron, a premium personal care and skincare brand for men, discusses how to test messaging to find the right copy that resonates with audiences. Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at salesforce.com/commerce.

Om Podcasten

Welcome to the #1 podcast for commerce teams, executives, and entrepreneurs. Join host Stephanie Postles as she sits down with commerce leaders on the front lines of digital innovation. With guests from established enterprise companies to D2C start-ups barely out of infancy to everyone in between - you’ll get the inside scoop on what’s Up Next in Commerce. New episodes come out every Tuesday and Thursday. Up Next in Commerce is created by Mission.org.