413. A Creative Leader in Architecture - Jesús Azpeitia Seron
Jesús Azpeitia Seron (Creative director at Tengbom) We are talking about:- What is a creative architectural process?- How can we make architecture more inclusive both within a team but also with users?- What is beautiful and Aesthetics in Architecture? Is there a standard for beauty? - How do we translate beauty in architecture to money? - Do you think the architecture that we produce in Sweden is beautiful?- What should architects stop doing? why?- What skills should architects learn? why? More about Jesus: Jesús is a Swedish/Spanish architect and creative leader at Tengbom Architects. He has been teaching at KTH and internationally since 2006. In 2012, he was named Teacher of the Year at KTH for his pedagogical achievements. His practice focuses on sustainable development strategies and valuable design. Creative processes that lead to high quality architecture, interdisciplinarity and diversity. His pedagogy and work emphasize innovation, aesthetics, and tectonics. Jesús has a broad national and international network within architecture and culture and doesn't believe in right or wrong, but rather in good or bad. Board assignments experience: Stockholms Architects association, Architects Sweden and Dramaten / the Royal Dramatic Theatre . ___ Keep Up the Good Work. Keep Loving Cities ❤️️ All opinions expressed in each episode are personal to the guest and do not represent the Host of Urbanistica Podcast unless otherwise stated. Let's connect and talk further about this episode Mustafa Sherif Linkedin. Visit Mustafasherif.com for collaborations and nominations or email me at info@mustafasherif.com Follow Urbanistica on Instagram, Facebook & Youtube channel. Thanks to Urbanistica Podcast partner AFRY (Urban Planning and Design) AFRY is an international engineering and design company providing sustainable solutions in the fields of energy, industry, and infrastructure.