Transformation Stories: Fully Immersive Finance
It’s commonplace now for brands to talk about the combination of the physical and the digital - creating those borderless experiences that make interacting with a brand frictionless. But what if we could take that connected experience a few steps further, and send users right into the centre of a fully immersive, intelligent environment. The meeting of the physical works with augmented or virtual worlds within a single shared space. Enter the Metaverse, the latest offering on the tips of digital-industry tongues in this conversation with Lydia Livingston, Creative Director, Valtech and Sandro Tarchini, Finance Industry Lead, EMEA, Valtech