Transformation Stories: Why Customers Don't Buy

86% of customers are unlikely to buy products from a brand after an experience with incomplete or inaccurate product information. So, how much information do customers need about a product before they feel comfortable placing an online order? In today's podcast, we sit down with Raphael Iscar, Valtech’s Head of PXM, to discuss the ins and outs of Product Experience Management (PXM), what brands need to consider to deliver a winning product experience to their customers, and how strong PXM benefits your bottom line as well as builds customer loyalty. Want to know about what we do? Visit our website: www.valtech.com

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The convergence of technology, design and content. Valtech Café is a hub to share knowledge, explore new industry concepts, to guide and define best practices. Learn more on www.valtech.com Valtech Café nous permet de partager des connaissances, d'explorer de nouveaux concepts de l'industrie pour guider et définir les bonnes pratiques.