How to Start Agentifying Your Franchise Marketing

In this podcast episode, we're examining the concept of agentic AI and how it can be pragmatically applied to marketing within the franchise space. How can you create AI-powered marketing teams that operate autonomously, yet collaboratively, at national, regional, and local levels? The aim is to augment human marketing efforts rather than replace them. Key components include AI agents specialized in research, strategy, content, creative, and analysis, all working in synergy to optimize ...

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Real and relevant discussions on business, marketing, technology and digital. Vera Shafiq talks with a diverse community of thinkers and doers including industry thought-leaders and grass roots professionals who are striving for the same thing - doing marketing the RIGHT way and being PROUD of the work they do. Now with a focus on franchise marketing!