# 03 / The future of data and behaviour
For centuries, economists have relied upon various forms of data to understand consumer and macro trends – to determine what may lie ahead for economies and our societies. In the modern world, our every digital interaction generates a vast volume of data. This means we can generate greater insight into human behaviour and better predict future events than ever before. To try and understand how the world of economics is evolving with the use of modern-day data and analytics, Episode 3 of Voices of Data features James Pomeroy, Global Economist at HSBC, who shares his view on data visualisation, balancing gut instincts and data insights, managing your bias, and the future skills economists will need to succeed.