The business of slogans

Felicity Hannah speaks to a panel of guests about the headline news stories of the week: from US President Trump’s inauguration to declining consumer confidence.Also, what makes a good slogan? Felicity speaks to the man responsible for the iconic catch phrase 'should’ve gone to Specsavers'.

Om Podcasten

News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe